17.06.22
                
                    
                        
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LinkedIn & B2B Marketing Specialist

We deliver powerful outsourcing solutions worldwide. Onboard provides targeted, quality and integrated marketing services to connect leading brands with their customers worldwide. As a pioneer in sales process automation, we believe in data-driven multichannel marketing that catalyses awareness, action and loyalty via traditional, digital, social and emerging channels.We hold a record of successful B2B marketing implementation worldwide, because we are attuned to the needs of the global marketplace. Our team combines an array of talents and personal experiences and works beyond borders and time, in over 50 languages from 38 locations.

We are seeking to recruit a creative and proactive LinkedIn & B2B Marketing Specialist to join our marketing and channel concierge team.
In this role, you will be responsible for managing the set-up and execution of PPC campaigns for the partner channels of our clients.
To be successful as a LinkedIn & B2B marketing specialist, you should have knowledge of content creation and management and digital marketing channels in B2B technology sales. You will be working in a team of B2B sales, creative and data management specialists.
Responsibilities:
● Plan, create and manage PPC campaigns across a variety of channels (mainly LinkedIn and GoogleAds)
● Write copy for, curate and edit existing client assets (landing pages, emails) to be adopted in quarterly campaigns
● Set up and optimize LinkedIn campaigns
● Perform daily account management of PPC campaigns (review expensive under-performing ads and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, impression share and other important metrics)
● Write engaging and concise copy to modify ads and CTAs on ads to boost click-through-rates and landing pages to boost conversion rates
● Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports to clients analyzing trends, goals, opportunities, and other key performance indicators
● Stay on top of search engine and PPC industry trends
Requirements and Preferred Skills:
● Diploma in Business, Economics, Digital Marketing, Computer Science, or similar.
● Native or near-native level of English, great written command.
● Copywriting experience.
● Practical experience with content management systems, paid advertisement, B2B, and technology sales.
● Sound understanding of SEO, PPC, and B2B Sales best practices.
● Experience of 2+ years in a similar role would be advantageous.
● Experience with LinkedIn, Google Analytics, Google AdWords, Twitter and Facebook Business
● Knowledge of Microsoft Excel and PowerPoint
● Strong attention to detail
● Strong interpersonal skills, listening skills, and an articulate presenter
● Creative Thinking
● Research and problem-solving skills
We offer:
● Professional development in a multicultural global team
● Long-term commitment
● Stimulating work and diverse projects
● Client product and software training
● Competitive salary
● 40 hours/week; Monday-Friday
● Possibility for home-office work

За обявата

June 10th, 2022

София

Търговия и Продажби